On June 20th, Apple is considering using artificial intelligence to accelerate the design of its custom core chips. Apple's senior vice president of hardware technologies, Johny Srouji, said that a key lesson the company has learned is the need to use the most cutting-edge tools to design chips. "Electronic Design Automation (EDA) companies are crucial in supporting the complexity of our chip design. Generative AI technology has great potential to complete more design work in a shorter amount of time, greatly improving productivity." However, according to Apple Insider, Apple has been using AI to some extent in its designs for years, relying on third-party EDA companies that utilize AI and machine learning in chip design.